If you want to build a really strong brand the first step you need to do is to define who you are and what you want to achieve.
Right positioning strategy gives you the opportunity to make precise expression and clarity for people.
We use different types of research to help with a brand platform creation.
We interview your potential and existing clients to find out what they think of your brand and our assumptions. With the quantitative and qualitative data we can align your values, story and product to make your living brand something they will truly love.
It is not just a set of nice images and logos. It is a system, a frame, a visual and linguistic embodiment of a brand's essence.
We do everything to the audience “read” the brand from the first touch.
Working on branding we create one brand book that defines everything necessary to start building a living brand.
Next we create a complete set of materialsto "launchthe brand"on the market and ifnecessaryweconduct design supportfor the branding system worksas intended.
It is critical to understand what messages you transmit, to whom, with what tone of voice and how you convey it to the audience.
With a clear brand and branding platform, it is possible and necessary to actively enter the public space.
We create communication strategies with which the brand can immediately start talking to the audience and attract it through influencers, social and mass media, online reputation management.